Zara Beauty 2021 by Different Photographers

[dontbeadrag]

If the message sharply cuts - sorry, probably my tears broke my laptop after looking at 'high fashion' that we have to live through for the past 5 years (and that Vogue Italia abomination).

Cannot believe I am typing this without being threatened for life, but thank god for Zara! Sublime everything, so chic, so diverse, so sultry, absolutely stunning. If only Meisel also added portraits of Kris and Lindsey, I'd have probably died in peace. Always a treat to see Lindsey, if only they'd have casted Daphne Groeneveld alongside.

Stellar everything, one of the most iconic things to come out of 2021 for sure.

 

[RMDV]

God, Craig can do no wrong!!!

 

[SRank]

Their budget is insane.

 

[Cute]

Zara Beauty Stories:

Photography: Oliver Hadlee Pearch
Makeup: Diane Kendal
Models: ?
zara

Aaliyah Hydes is one of the models.

 

[Scotty]

I came to say why have other photographers when you have Meisel but everything looks fantastic.

 

[DK92]

At this point we can consider Zara a high fashion brand?!

 

[RedSmokeRise]

For me it's a tie between Meisel and Sims. Absolutely stunning.

 

[thiago:)]

So impressive! The combo Zara + Baron is perfection (except for my former art school teachers who really hate what Fabien did with the logo lol). I feel like I'm enjoying myself while flipping through a Vogue - beauty issue - circa 2010, which is a compliment when it comes to fashion photography.

 

[Fiercification]

Of course the output from pretty much everyone is fantastic. Surprisingly Nadine's work sort of scrubs up well here. This is what the mere touch of Baron and Templer can do for you...midas touch no doubt.

Meisel all the way for me out front though- Sacha looks bomb as usual. Wish Maty would work with him though.

At this stage can Zara just publish a catalogue with their ads in their stores? Or a magazine; I'd probably pay cash for it. It's just too painful to see all of this work by Fabien and Karl being restricted to a digital screen these days, I need their work in print again!! (well this is better for the environment at least, I guess).

 

[Viktor Rieker]

It was a good slash. Very atracctive! Different womens under differeent views. It remind me about history of beauty advertasing. From CoverGirl to Tyen's vision of Dior. Of course it's strange to see it all at the same time and in one season, but it's really cool.

P.S. Binx is stunning and Ghertner's work looks relevant, but boring. Very femen activists pleasing or something like that.

 

[Viktor Rieker]

You can't satisfy everybody? ZARA!

 

[Viktor Rieker]

At this point we can consider Zara a high fashion brand?!

Yasss! When luxury brands used Jurgen Teller.)

 

[Viktor Rieker]

And thank you God for campaign without Bellagikendid girls
with money for their fee's. Go Fabien!

 

[amby]

Zara outshined every single beauty brands out there with these series alone

 

[tipi1355]

I’m not too surprised because for years now, Zara has consistently given us amazing work. But all of this is truly so stunning and exciting.

 

[Lola701]

At time when everybody wants to accessible to the mass, the most mass brand of all elevates it standards. When others talks about inclusivity, Zara is the only one focusing on the real thing that matters...Beauty.

They are using their billions very well. It’s almost impressive...

Now, it will be interesting to see if they are really ready to battle the luxury brands in their spaces (putting the products and campaigns on the magazines / billboards).

It’s really a fabulous project. I love Minter’s work but overall, everybody did great. Let’s be honest, in the beauty market, brands never really allow that level of creativity or freedom...Except for NARS, PAT or Tom Ford, beauty brands aren’t really taking risks.

I hope this will be a wake-up call for everybody now that Zara is coming in the game.

 

[Kite]

Their budget is insane.

They have a turnover of 20Billion Euros a year, they have the money to invest in the right places.

 

[Alien Sex Friend]

Great start, I admire Zara marketing strategy lately: they invest in visual content, always pick good models, stylist and photographers so this cheap mass market looks like a luxury especially online. I never buy Zara because I simply hate the idea of seeing someone in the same outfit, but I have to say that even with my eagle critical eye, I add something from their list on my favs.

Binx is such a darling, that’s such a strange thing that she never ever got beauty campaign before. She has pleasant very balanced features and very easy to mimic from skaterboy to vamp and still look chic and organic in both.

 

[Mercredi]

Awesome ! I hope they are going to published a catalogue with all those pictures.

 

[WAVES]

I like them all! well done!