Tbh I really like the few pieces I have from him but I feel like he is designing with « what he has ». There’s a big pragmatism in terms of the fabric used, the cuts and all.I like him and his collections. But he is running out of time to push forward on a couple of important factors that are negatively influencing is collections.
the styling is always an issue, his clothes need a better and more interesting world to live in.
I think his finishing is too home sewing ish, I don’t know how to explain it. But his clothes always read as cheap.
I also take issue with his work on colors it’s just so momish
it’s a bit frustrating, I see so much that I would like to own but also so little progress.
Exactly my thoughts. It’s obvious that the budgets are very restricted and that is often noticable in the images. But contrary to other bands, where the actual product not always corresponds to the imagery of the shows, his clothes always look better in real life. In any case they are not disappointing commercial versions of fabulous show pieces. I just wish there was more money for him to take his company to another level. How long can he be languishing like this ? no ideaTbh I really like the few pieces I have from him but I feel like he is designing with « what he has ». There’s a big pragmatism in terms of the fabric used, the cuts and all.
I wonder what is his goal for his brand. It seems very stagnant.
He obviously needs an investor because it all feels very « newly launched brand »
Exactly my thoughts. It’s obvious that the budgets are very restricted and that is often noticable in the images. But contrary to other bands, where the actual product not always corresponds to the imagery of the shows, his clothes always look better in real life. In any case they are not disappointing commercial versions of fabulous show pieces. I just wish there was more money for him to take his company to another level. How long can he be languishing like this ? no idea
The problem is that it’s very difficult to grow organically without that huge gig that could help him push it further. I know he is doing some consulting here and there but without that position as a creative director (which we all thought Delpozo was), with the salary that comes and the opportunities, it’s difficult.
‘Yes his work is very honest. He reminds me a bit of another designer I love, Martin Grant. The only difference is that Grant almost has a Couture approach that allows him to maintain high standard and create in his little corner. There’s something democratic about Lutz that is a treasure I think.
If the people at Nina Ricci were clever, they would have asked him to do something. Even if it didn’t worked commercially, it would have been enough for him to make enough money for his brand. He needs a smaller house.
I think that the issue is the relation between the age of company and its size/operations. His label is over 20 years old, but it still has the image of a designer in their first half-decade.Listened to a podcast where he was being interviewed the other day and apparently he is seeking an investor to assist in growing his label. He has a good amount of stores carrying his brand- I think it’s an issue of marketing rather than appeal or scalability from a design perspective. No, or having a very little, marketing budget, is just as bad if not worse that having a poor seamstress or tailor nowadays in my opinion,,,
I think that the issue is the relation between the age of company and its size/operations. His label is over 20 years old, but it still has the image of a designer in their first half-decade.
It doesn't have the sophisticated front that an established label needs but, his label is far too old to garner that "young, fresh designer" charm that makes the "messiness" appealing.
At this point, he should be around the size of Rick Owens, Proenza Schouler or Nº21: a couple hundred million in turnover, a couple of mid-sized ateliers, a small C-suite, biannual "happenings" and a steady cult following who enjoy and regularly purchase his products.
I don't think it's entirely his fault, but it's something I've noticed.