Helmut Lang S/S 2024 by Philipp Palus

LadyJunon

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Director/Photographer: Philipp Palus
Art Director: Becca Thandi Halev
Creative Director: Peter Do
Hair: Nero
Make-Up: Aiyo Komizo
Casting Director: Richard Nguyen, Anita Bitton
Models: Vaiora Stroganoff, Ibby Sow, Mathieu Simoneau, Mika Schneider, Pierce Abernathy, Dahan Phuongoanh

Images
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Source: Models.com

Videos


 
LMFAO the epitome of reductive. Like a bunch of 1st-year fashion students' first semester project, straightup ripping off wholesale by watching 1999-era FashionFile’s 10sec intro for a Helmut story. Clueless handlers will burn money into this useless project for another year and then scrap it because no one will be buying this. This makes Shane Oliver’s take on Helmut Lang actually look refined fresh and innovating— and he cast p*rn actors wearing streetwalker thigh-high boots.
 
Using the same photographer as your own brand.
Hope it helps to differentiate the two :smile:
 

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