Jérôme Dreyfuss - Bag creator
Your first fashion desires?
I got into this career to flirt with girls. I was super shy and asked them if they wanted to come try dresses at my place. One morning, I got to my office and it was incredible, Naomi, Claudia, Nadja Auermann sitting in the stairs and waiting to try on clothes and I hadn't even booked a meeting.
Your beginnings?
When I begun, we were immersed in the minimalist era, an austere fashion, very dark, a little gothic, anyway hyper minimalistic and here I was with my images of fashion that made me dream when I was a kid, and that was Alaya, Mugler, Montana.
Why bags?
Accessories were a desire. I thought girls' consumption habits had changed. Bags became the silouhette's essential element, which it was not before.
Innovations for the spring-summer collection?
The shapes are still a bit "loose", bags that slouch, all soft, in which you can put a lot of things, that are rather large. About the range of colours, there is an emerald green that works really well.
Your sources of inspiration?
I work for my wife and my friends, for girls of my generation who are on the go, work and have children.
A slogan?
My leathers are as soft as a baby's buttocks, and babies' bottocks are really soft!
Sorry, did my best... I have a monster headache. Hopefully you can understand it
