Chanel Eyewear S/S 2023 by Karim Sadli

vogue28

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Cast: Vivienne Rohner, Hyunji Shin and Nile Rodgers

 
^^
Ezra wasn’t available for that?
 
^^
Ezra wasn’t available for that?

:tearsofjoy::tearsofjoy:

Karim Sadli is not the right photographer for this brand. Granted Karl's campaigns weren't all that either and he missed out on many opportunities to incorporate the lavish set designs into campaigns, but I had hoped the brand would invest in a decent photographer like Meisel or someone with a sharper visual style to carry the brand forward. They should just stick with 1 photographer for better consistency.

What I'm seeing here looks like those accessory edits right at the end of magazines, an afterthought.
 
It is like those accessory edits, where all the products are piled together on the page.

Sometimes Chanel advertising has a formula of over-accessorising, they don't carefully focus on one product, everything else in the range has to be crammed into the same image, like you're a witness to an act of desperate upselling.

When they keep it simple, it works.
 

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