Cannot agree with the first comment.
Attempts to be "woke" and "provocative" with covers like WE SHOULD (not) ALL BE ACTIVISTS, or 100 covers with questionable subjects except 8-10 models, or bulls*it illustrations on covers for 196th issue in a row - this is what's cheap AND also pretentious.
Using a fake snowy mountain print and a ski look during quarantine - that is indeed tongue-in-cheek. It is like Alt's is saying "suck it" to all the other editors and manages to produce high quality issues with all the restrictions. Let's be honest here - thank god for Emmanuelle Alt during these horrible, horrible times.