Is this a Global ad. It feels very regional and for a specific market.
Those stacked bracelets are smart bc Hermes knows what people can afford from them. Like those evelyn bracelets are corny because everyone has it.
It looks like the result of beancounters. They have the whole hermes product spread here - what other way could they display all these unrelated items. A horse brush, a clock, lipstick. It would need a fantasy to work all these items into a single shot. Hermes should lean more into fantasy.